Word of Mouth Marketing in Action

Our gowns are perfect for any hospitalization, but we always get rave reviews from customers who wore them after orthopedic surgery. When you have back, hip, sholder, arm, or knee surgery....it is so nice and convienient to have your own designer hospital gown to wear in the hospital, at home, and even in rehab facilities. Getting back into your clothes is challenging wtih bulky dressings and orthopedic braces. 

We wanted to share with you a story about one of our favorite women, who happens to be our mother Susan's best friend, Joyce. Joyce has been one of the biggest supporters of Annie & Isabel hospital gowns from day one. She has kept all of her friends wrapped in Annie & Isabel love when in they are in the hospital and now her turn came with a total knee replacement.  

Joyce is wearing the "Annie" hospital gown and our original "Susan" zebra print, which is now sadly retired. We replaced our Susan gown with a just-as-fun leopard print Susan. 

Joyce looks pretty amazing for just having surgery hours before her first stroll down the hall! We were so happy to see these pictures pop up on Facebook. We have to share what Joyce said said when we commented on how fabulous she looks, 

"Everyone loves the gowns. I brought info and cannot find the brochure. Darn. I'm yelling through the halls....Annie and Isabel dot com!!!!"

Now, THAT is word of mouth marketing....Love you Joyce!!!

Designer Hospital Gown Helps Teen Feel Special

We love when we hear how Annie & Isabel designer hospital gowns made a difference in a hospital stay, especially a teenager.  We are honored to share a few pictures of Lexie, who recently wore our "Annie" gown for surgery. Here is what her mother had to say about her experience, 

"My daughter had surgery yesterday and we love the gown, not to mention all the nurses do too. We really like the snap shoulder closure as it makes it easy to change with the IV line. Thank you so much for designing a cute hospital gown. Having her own gown made her feel special."

A New Baby and a Breast Cancer Diagnosis

We received a beautiful testimonial from Anne that we feel honored to share with you today. In the picture below, Anne is getting ready to celebrate the birth of her 3rd son. She looks radiant in her Anita designer hospital gown and you can see the joy and excitement in her face as she anticipates the arrival of another blessing to her family. You would never know by the picture below that Anne had been diagnosed with breast cancer just two weeks prior to this day.

We found out about Anne through friends who wanted to buy her some Annie & Isabel hospital gowns for the birth of her son and for her upcoming breast cancer surgery. Anne was given four Annie & Isabel hospital gowns by different people which we knew was a true testament to the type of person Anne is. We were so touched to read an excerpt from a blog that Anne's husband started in order to keep family and friends updated on her progress. Here is what he wrote:

"As you know, my beautiful wife and best friend was diagnosed with breast cancer on Friday 11/12/10. We were shocked to hear this unfortunate news. After we had time to process the facts, one of the things we quickly realized was how much love and support there was around us. I am at a loss for words. I do not quite know how to thank all of you for your kind thoughts, prayers, messages and gestures. You have truly touched both of our hearts. Anne is an amazing person as many of you know. This fact is evidenced in part by the wonderful friends and family who surround her. Thanks again to all for their continued support and a special thank you to our families for all the love and assistance they have given already."

"To my wife:

You are such a unique and extraordinary individual, mother, wife and friend. To know you is truly to love you. You are the bright light in our family and you make me and the boys happier than I can articulate. I love you to pieces and will always be here for you no matter what comes our way. Stay strong and I know you will prevail."

Prevail she has. Anne had her first surgery to remove the breast cancer only 4 days after giving birth to her son. You can tell she was ready to fight in her sassy "Susan" hospital gown!!

She had a second and final surgery for her breast cancer and sported the "Elizabeth" hospital gown.

Here is what Anne said about wearing her Annie & Isabel hospital gowns:

"I want to sincerely thank you again for your gorgeous gowns. I have to tell you, when I was pregnant with my third son, I was hoping to get one after seeing the beautiful photos that Brenda Bisharat took of glowing mommies. I got my wish and then some. I was gifted two gowns at my baby shower. I felt so special as everyone at the shower admired their beauty. I wore the Anita at the birth of my third son Markos. I can't tell you how much it meant to me to feel so pretty in my designer gown because days later I knew I would be facing my greatest challenge."

"I was diagnosed with breast cancer at 30 years old, 8 months pregnant, with my son. My doctor induced me at 36 weeks pregnant and four days later I was back in the hospital getting a mastectomy. After my diagnosis, my sister Audrey gave me the Susan gown and I also got the Elizabeth (breast cancer gown) from some dear friends. I wore the Susan gown for my mastectomy because I wanted to feel sassy and put up a good fight! It put a smile on my doctors face and after seeing it he got me a stuffed dog with similar print to carry so I would remember to not lift or use that arm. After that surgery, I found out that the cancer did not spread and I can happily call myself a survivor!"

"Last but not least, I wore the Elizabeth gown in February for my last surgery. I had so many compliments from nurses and doctors. My doctors first response was how nice the gown was but then he was even more impressed when he realized how easy it was to access my bandages. It was so comfortable and I felt "safe" to walk the halls knowing I wasn't going to give anyone a peep show."

In addition to taking care of herself, being a wife and loving on her three boys, Anne started a wonderful blog called "Livin the Green" and, in her words, this blog is about "cleaning out the old self to become a healthier, wiser, greener, and more organic person." If you want to follow along in this journey and change your old ways too then you should follow along!!

The Comfort of The Isabel Designer Hospital Gown After Knee Replacement Surgery

We received a lovely testimonial from Sharon of Virginia. She purchased an Annie & Isabel hospital gown for herself for a knee replacement surgery she was scheduled to have that would require a couple nights stay in the hospital. She heard about our company from a friend of hers and knew right away it was a necessity for her upcoming surgery.

Sharon purchased the Isabel hospital gown and here is what she had to say about her experience in her gown:

"I am so happy that my friend told me about Annie & Isabel Hospital Gowns and that I ordered one before having knee replacement surgery recently. As soon as I looked online, I knew I'd love your gowns - and I did! I was especially pleased to learn that they were developed by nurses who knew what patients need to feel comfortable and adequately covered. While at the hospital, I was delighted that I could walk down the hall to rehab, and not worry about rear-end "exposure". I also loved the feel of the fabric, and that my gown had pockets. Therapy is tough, and you never know when you'll need a tissue to wipe a stray tear. The lovely pattern of my gown (I chose the Isabel) was perfect for a mature woman, and the compliments I received from guests and hospital staff certainly made me feel special. The only down-side of the gown was that is was so cute that it almost made me excited about going to the hospital - almost, but not quite. Best wishes for continued success."